Effect of Food Labeling, Weight Consciousness, and Gender on Eating Behavior

Hdl Handle:
http://hdl.handle.net/10675.2/552629
Title:
Effect of Food Labeling, Weight Consciousness, and Gender on Eating Behavior
Authors:
Kelley, Johnna
Abstract:
What, and how much, people eat can play an important role in weight control and health management. The purpose of this study is to test several aspects of the Food Choice Process Model (Furst, Connors, Bisogni, Sobal, & Falk, 1996), which proposes that food choice involves multiple global factors that vary in their degree of influence and interaction. Specifically we seek to examine the effects of food labeling, weight consciousness, and gender on food consumption and the perceptions of the taste and healthfulness of a granola bar. We hypothesize that individuals who are high in weight consciousness will eat more of a “healthy” granola bar than of a “gourmet” granola bar, individuals who are high in weight consciousness and receive a “healthy” granola bar will eat less than those who are low in weight consciousness and receive a “healthy” granola bar, and individuals who are high in weight consciousness and receive a “healthy” granola bar will eat less than those who are low in weight consciousness and receive a “healthy” granola bar. In order to gather data, participants were asked to take part in a market research study in which they tasted and rated a granola bar product on aspects including taste and healthfulness. Data collection began in fall semester and data analysis should be completed by the end of March. We hope that our data will contribute to a better understanding of what influences people’s healthy (or unhealthy) food choices.
Affiliation:
College of Science and Mathematics
Issue Date:
17-Apr-2015
URI:
http://hdl.handle.net/10675.2/552629
Additional Links:
https://lecture.gru.edu/ess/echo/presentation/1e8ef882-a834-4af6-818a-017a8bd8602a
Type:
Presentation
Language:
en_US
Description:
Presentation given at the CURS Brown Bag Seminar Series on April 17, 2015.
Series/Report no.:
Spring; 2015
Appears in Collections:
CURS Brown Bag Presentations

Full metadata record

DC FieldValue Language
dc.contributor.authorKelley, Johnnaen
dc.date.accessioned2015-05-11T20:00:40Zen
dc.date.available2015-05-11T20:00:40Zen
dc.date.issued2015-04-17en
dc.identifier.urihttp://hdl.handle.net/10675.2/552629en
dc.descriptionPresentation given at the CURS Brown Bag Seminar Series on April 17, 2015.en
dc.description.abstractWhat, and how much, people eat can play an important role in weight control and health management. The purpose of this study is to test several aspects of the Food Choice Process Model (Furst, Connors, Bisogni, Sobal, & Falk, 1996), which proposes that food choice involves multiple global factors that vary in their degree of influence and interaction. Specifically we seek to examine the effects of food labeling, weight consciousness, and gender on food consumption and the perceptions of the taste and healthfulness of a granola bar. We hypothesize that individuals who are high in weight consciousness will eat more of a “healthy” granola bar than of a “gourmet” granola bar, individuals who are high in weight consciousness and receive a “healthy” granola bar will eat less than those who are low in weight consciousness and receive a “healthy” granola bar, and individuals who are high in weight consciousness and receive a “healthy” granola bar will eat less than those who are low in weight consciousness and receive a “healthy” granola bar. In order to gather data, participants were asked to take part in a market research study in which they tasted and rated a granola bar product on aspects including taste and healthfulness. Data collection began in fall semester and data analysis should be completed by the end of March. We hope that our data will contribute to a better understanding of what influences people’s healthy (or unhealthy) food choices.en
dc.language.isoen_USen
dc.relation.ispartofseriesSpringen
dc.relation.ispartofseries2015en
dc.relation.urlhttps://lecture.gru.edu/ess/echo/presentation/1e8ef882-a834-4af6-818a-017a8bd8602aen
dc.subjectPerceptionen
dc.subjectFood Labelingen
dc.subjectChoice Behavioren
dc.subjectBody weighten
dc.titleEffect of Food Labeling, Weight Consciousness, and Gender on Eating Behavioren_US
dc.typePresentationen
dc.contributor.departmentCollege of Science and Mathematicsen
dc.contributor.mentorWidner, Sabinaen
dc.contributor.sponsorCenter for Undergraduate Research and Scholarshipen
dc.contributor.sponsorDepartment of Psychological Sciences-
dc.contributor.sponsorCollege of Science and Mathematics-
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